Case Studies

How We Help Businesses as a CFO

Revenue Growth Through Margin-Based Incentives

Client Y Challenge:
Revenue was growing, but margins were inconsistent. No incentives were aligned with profitability.

Solution:

  • In-depth analysis of profit margin by sales consultant and product line.

  • Introduced a bonus structure based on profitability, not just sales. Rewarding the sales consultants when the business is making more. Win-win situation.

  • Built tracking tools to measure margin performance.

Result:

  • Increased profit margins. By 1.5%

  • Higher team motivation and smarter sales behaviour.

  • Shifted focus from volume to value. (fewer clients with better value)

Implementation of a Foreign Currency Risk Strategy to realise a gain.

Client x Challenge:
Exposure to multiple currencies and risk of loss due to FX fluctuations.

Solution:

  • Understand the risk for the business – exposure per currency.

  • Designed a currency-specific hedging strategy.

  • Monitored FX markets and negotiated with traders.

  • Built a process to manage all FX transactions and protect margins.

Result:

  • Eliminated currency risk.

  • Protected the business from market volatility.

  • Reduce hours of the hours spent on the risk in currency.

  • Achieved a 10% gain on revenue through FX management.

Proactive Cash Flow Management

Client Z Challenge:
Clients’ Late payments were affecting cash flow, making it hard to plan and delay the project.

Solution:

  • Implemented an automated reminder system for upcoming invoices.

  • Built a forecasting tool with scenario planning for delays.

Result:

  • Improved cash collection and predictability.

  • Enabled strategic decision-making with options in place for shortfalls.

  • Greater financial confidence and visibility with a reserve of 90 days of cash.

12-Month Financial Forecast & Budget Setup

Client Q Challenge:
No budgeting process in place, cash was tight, and growth decisions were reactive.

Solution:

  • Developed a rolling 12-month forecast covering revenue, expenses, and cash flow.

  • Implemented a budgeting framework aligned with business goals.

  • Trained the founder to understand and use financial reports effectively.

Result:

  • Clearer decision-making with structured financial insight — no more guesswork or stress.

  • Increased founder confidence through reliable, data-driven projections.

  • Direction and control replaced “luck,” enabling smarter decisions based on real numbers.

  • Stronger cash-flow stability through forward planning and visibility.

How We Simplified Finance Operations With Clear Processes & Automation

Client B Challenge:
Finance processes were messy and manual. Documents were lost, reporting was slow, and the founder had no real-time visibility.

Solutions

  • Xero: Set up as the central financial hub with automated bank feeds and clean monthly reporting.

  • Hubdoc: Implemented for fast receipt capture, automatic coding, and streamlined document management.

  • Xero Dashboard: Built a simple real-time dashboard showing revenue, expenses, cash flow, and KPIs.

Result:

  • Time saving on bookkeeping

  • No more panic or late-payment surprises — full visibility ahead of time.

  • No more chasing receipts or guessing numbers.

  • A smoother, stress-free finance system the founder can rely on.

Think We’re a Good Fit?

If this sounds like your business, let’s talk. A short conversation is often the best way to see if we’re aligned.

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